Lifetime deals - Creator or Customer - What you need to know


In the last few years, lifetime deals have become the gold coupon of SaaS products.

In a world where everything is paid monthly or yearly, the opportunity to pay once off at a massively discounted price is almost impossible to say no to. Especially if it's for a product that you want! Of course, Lifetime Deals don’t exist for mature, established products. New SaaS creators (often boot strapped startups) use Lifetime Deals as a way to draw attention, publicity, and users into their fledgling application as well as to give an often much needed injection of funds. The benefits of Lifetime Deals for both the SaaS business, and the consumer are great. However, there are a few things to be mindful of that both sides of the transaction should be aware of.

For the Customer

1. It's early stages